Thursday, 3 May 2012

Do my interviewees in my evaluation match those in my target audience?

My interviewees matched my socio economic groups of group D and E (except for Mr Swain & Mrs Fearnley). They all enjoy listening to music and watching videos and just so happened to like Muse, so they were a good choice in terms of socio economic group.

They are teens so they also fit my expectations of my target audience's age.

Although my interviewees were all female (except Mr Swain), this doesn't matter as obviously this type of music interests men/boys as the people that created the song are men. (my interviewees' gender was pretty biased too seeing as I go to an all girls school)

Once again, the ethnicity of my target audience isnt relevant and i've chosen my interviewees because they are my friends not because i am excluding any ethnic groups.

And also, my interviewees had a laid back, social lifestyle, nothing too sterotypical.

So my interviewees definately fit to my target audience using SAGEL.

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